Display Ads
The View is a vibrant neighborhood newspaper that’s perfect for any business’ advertising needs.  We have a wide variety of ad sizes to fit anyone’s budget. See our complete list of specifications below. Or, download our current media kit.

Image showing Potrero View ad rates

Display Ad Submission Guidelines

Convert all spot and RGB colors to CMYK.
Bitmap artwork should be no less than 200 ppi (pixels per inch) in resolution.
Please turn all fonts into outlines where applicable.
• If your display ad is submitted without a border, a .5 pt rule (in black) will be added for you. The dimensions above reflect ad size including the border.
Preferred file format: PDF. Also accepted: .jpg; .png; .eps (at least 240 ppi in image resolution)
• Please email your file to production@potreroview.net with the following naming convention: [business name]_[month_year to publish].pdf

Display Ad Space Reservation and Artwork Deadline*

Space Reservation: due 15th of the month, or the Monday following if the 15th falls on a weekend.
Final Artwork: due on the 20th of the month, or the Monday following if the 20th falls on a weekend.
* The View reserves the right to adjust deadlines, as needed.

Digital Ads
With the purchase of a print ad in the View, purchase a digital ad for an additional $150 per month. Your digital and print ads will run concurrently. Digital ad will appear on our front page and link back to your business. 

Digital Ad Specs: 
• 300px wide x 250px tall 
• .jpg format 

Graphic Design Services
• The design fee is equivalent to the cost of the ad for new artwork, before discounts.
• $100 to modify ads (including copy edits, resizing, altering graphics, scanning).

Questions about ad production? Please email production@potreroview.net.

Free Standing Inserts
The View charges $1,500 for stand-alone inserts, excluding the cost of insert printing (i.e., advertiser provides the inserts).

Classified Ads
Got something you need to sell? Have a service you provide? Our Classified Ad section is just the place for you! Each classified ad is $25 for up to 200 characters, including spaces.  A 20 percent discount will be provided for ads paid for six months in advance.  Payment, and/or corrections, must be received by the 18th of each month for the ad to appear in the following month’s issue. Please email all classified ads to office@potreroview.net.

“Getting Involved” Column

Our “Getting Involved” column is where organizations can share a message about their work, call for involvement, etc. $200 annually up to 75 words, which can be updated each month.

Payment and Questions

We accept the following forms of payment:

Credit Card: American Express, Discover, MasterCard, Visa
Paypal (email for Paypal payments: office@potreroview.net)
Apple Pay
Bank Transfer
Check: please mail payments to:

View Advertising
1459 18th Street, Number 214
San Francisco, CA 94107

Money Order

Billing Questions? Please contact office@potreroview.net.