Display Ads
The View is a vibrant neighborhood newspaper that’s perfect for any business’ advertising needs. We have a wide variety of ad sizes to fit anyone’s budget. See our complete list of specifications below. Or, download our current media kit.

Display Ad Submission Guidelines
• Convert all spot and RGB colors to CMYK.
• Bitmap artwork should be no less than 200 ppi (pixels per inch) in resolution.
• Please turn all fonts into outlines where applicable.
• If your display ad is submitted without a border, a .5 pt rule (in black) will be added for you. The dimensions above reflect ad size including the border.
• Preferred file format: PDF. Also accepted: .jpg; .png; .eps (at least 240 ppi in image resolution)
• Please email your file to production@potreroview.net with the following naming convention: [business name]_[month_year to publish].pdf
Display Ad Space Reservation and Artwork Deadline*
Space Reservation: due 15th of the month, or the Monday following if the 15th falls on a weekend.
Final Artwork: due on the 20th of the month, or the Monday following if the 20th falls on a weekend.
* The View reserves the right to adjust deadlines, as needed.
Digital Ads
With the purchase of a print ad in the View, purchase a digital ad for an additional $150 per month. Your digital and print ads will run concurrently. Digital ad will appear on our front page and link back to your business.
Digital Ad Specs:
• 300px wide x 250px tall
• .jpg format

Graphic Design Services
• The design fee is equivalent to the cost of the ad for new artwork, before discounts.
• $100 to modify ads (including copy edits, resizing, altering graphics, scanning).
Questions about ad production? Please email production@potreroview.net.
Free Standing Inserts
The View charges $1,500 for stand-alone inserts, excluding the cost of insert printing (i.e., advertiser provides the inserts).
Classified Ads
Got something you need to sell? Have a service you provide? Our Classified Ad section is just the place for you! Each classified ad is $25 for up to 200 characters, including spaces. A 20 percent discount will be provided for ads paid for six months in advance. Payment, and/or corrections, must be received by the 18th of each month for the ad to appear in the following month’s issue. Please email all classified ads to office@potreroview.net.
“Getting Involved” Column
Our “Getting Involved” column is where organizations can share a message about their work, call for involvement, etc. $200 annually up to 75 words, which can be updated each month.
Payment and Questions
We accept the following forms of payment:
• Credit Card: American Express, Discover, MasterCard, Visa
• Paypal (email for Paypal payments: office@potreroview.net)
• Apple Pay
• Bank Transfer
• Check: please mail payments to:
View Advertising
1459 18th Street, Number 214
San Francisco, CA 94107
• Cash
• Money Order
Billing Questions? Please contact office@potreroview.net.